Thursday, September 06, 2007

Price Hike




No this is not becoming a pay site. I saw this in a Marvel comic book from 1974. The price of their books ad went up by 5 cents. They went up from 20 cents to 25 cents. Marvel showed that they had a lot of respect for the intelligence of their readers. At this time many still thought that comic books were just throw away kiddie literature. But Marvel knew that kids were saving every penny to buy their books so a 5 cent price hike was a lot of money to them. If you click on it and you read the announcement above you will see how Marvel gave us one of our first lessons in economics.

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