When I was looking through an old issue of Captain America from 1968 I came across this advertisment. I was only 7 at the time so the only thing that mattered to me was if Cap beat the bad guys. I use to collect autographs and would like to have one by Stan Lee. However, back then he was a relative unknown outside the comic book world. Comics, while being written for adults by that time, were still being looked on as for kids. So if those kids were like me and only cared who won the fight I wonder who it was that was nagging Marvel for an autographed photo of Mr. Lee?